Forrester Research reports that 75 percent of Web users make judgments about the credibility of your organization based on the design of your website. Other independent research states that 53 percent of retail sales are expected to be influenced by or made on the Internet within the next 4 years. Your company's Web site now plays a primary role in determining whether someone will ultimately conduct business with you. This whitepaper introduces you to the various aspects of the eCommerce Web site, featuring best practices for each component.
Shopatron is the world's leading provider of global eCommerce for consumer goods. With Shopatron, orders placed on branded websites are offered to a managed network of global partners for fulfillment, typically for assignment to local retailers.